Vertical videos are more and more in demand… I have been inquiring about that and found this awesome short video! I am not giving up though, I think ‘vv’ can be useful for some projects :-)
That video is about the launch of a book telling how European regions are using Images from space to solve some of their problems. It is sometimes a bit technical but can be really interesting!
An event I covered called the European Cancer Forum. It took place in the wonderful Bibliothèque Solvay in Brussels. The event was great as it was giving a lots of hope on the new development on the fight against cancer.
The video is here:
and the short opening video is here:
I was again lucky to follow a visit of Member of the Parliament to Israel to see the tech scene, visit some startups and try to get a sense of the fantastic successes coming from such a small country.
Some insights are in the video here:
At Itaka Media, the client is king, if the client asks for a livestream... we deliver! in that particular case, it was the last Brussels conference of the Estonian Presidency of the EU in partnership with the think-tank CEPS (see the intro video I did here). For the Estonians, the livestream was super important as they branded their presidency as the Digital Presidency and did a lot of livestream during their presidency especially in when events were taking place in Estonia. The event was a full day and we were requested to stream all the plenary sessions that represents more or less half of the day.
For us, livestream was not exactly new as we did some tests here and there and delivered some livestream in addition to some services. For instance we did a livestream for an overbooked conference in Brussels but for many reasons it was complicated and not 100% satisfactory (link to the livestream changed in Youtube at the last moment and we had to tell the client during the steam :-) )
So the challenge was pretty high for us but you always have to start somewhere with these things. In the end, all went super well and the client was over the moon. The screen shot below shows that during the livestream of the event we reached over 15000 people and we had very often over 200 people watching even more in the beginning when big VIPs where there.
Here are some take-aways from that experience:
-Know your software: The client was using a Livestream.com account they opened to us. The platform is great and the software is really powerful... but it runs on PCs only! We discovered that 2 days before the event... Time to rent a proper PC and make all the test we were ready on the D-day :-)
-Get a dedicated internet connection: Together with the client we asked for a special LAN cable that would provide us a good and stable internet connection. We did some test the day before on the spot and all worked fine. We would have use the wi-fi nothing would have worked properly and the livestream would not have worked.
-Get someone dedicated to the livestream: It is technical, it is computer intensive, many things can go wrong... so for these kind of big events, better have someone fully dedicated to that that knows what to do in case of problem. For instance, at one point after 2 hours of stream, a break happened in the stream. Alessio was there to reboot everything and the interruption was less than a minute.
In conclusion, livestreaming has a great multiplying effect potential when used well (especially with Facebook). In order to get that, it needs some careful preparation and at Itaka Media we are ready for it!
Last year, we did some videos during an event and prepared them especially to be put on twitter during the event. In order to look professional and have a proper sound we did no use phones but a proper camera hooked to the sound table.
The process is the following: you need to film the event in continuous, when one of the speaker says something you like, you stop the camera, take the SD card, edit the video with an intro, name tag and outro and then publish on twitter immedialtly. It is not simple but if you are well prepared and keep concentrate that works really well and we managed to get about 10 video tweets. Together with other tweets, the # of the event was trending that day!
This year, we did the same but put it to an all new level adding subtiles :-) Indeed at an event, people are not listening to videos when they look at twitter and subtitles are making the difference. The process is the same, but during the edit we took some time to add subtitles manually to the video. It requires a good preparation and 2 persons as you always need a second eye for subtitles. But the result was really good and up to our expectations. Again the # of the event was trending and videos helped a lot but that time we are almost sure people knew what the videos were about :-)
Below, some of the tweets we publised:
This is a video I did for the NGO #WeExist, a project aiming at creating jobs for Syrian refugees. They cook and serve Syrian food every Monday. They approached me for a promotion video and I was really happy to help!
A really interesting project I did for the CCIA regarding the review of the digital single market. It was great fun to put together all these short interviews and give them life with thumbs up and down. The video had a really excellent audience on Facebook and Linkedin because it was timely and the content was relevant! looking forward to do more videos in that style!
This a new project I am working on with the WSBI (representing the saving banks all over the world) where we will have have regular videos about the transformation of the banking sector all over the world. It was a lots of preparation from both sides but the filming went very very smoothly. We used a prompter to ease the reading of the text and 3 lights to ensure a professional look. Looking forward to shoot episode 2.
Google Brussels hired me to cover an event they organised about clean energy. Strange at first to think that Google has something to do with energy... but in fact, I understood that clean energy is super high tech (even renewables) and when there is tech, of course there is Google :-)
Great fun working is such a relaxed atmosphere and film about really interesting topics.
A very interesting workshop with a lot of very intense content! The challenge was to summarise all the excellent testimonials into a video that could be seen by people that could not attend the workshop. Judging by the number of views on the original video, it seems we reach that goal and further :-)
Great filming this event about automated cars... and of course I had a chance to enter the back of the car and then it started driving automatically :-)
Great filming for the Vanguard Initiative and asking participants of the match making event why they came to the event ... in ONE word? Answers are really diverse and reflects well the energy of the day!
Short videos like that are a great way to give a flavour of an event and show the diversity of the participants.
360 pictures are really cool and are giving a new perspective on things. I have been experimenting some in some meeting rooms and at a gala diner. Very happy about the result.
That is the moto of this video I did for ILGA-Europe for their annual conference. Quite a fun project, with a lot of information to put together in an entertaining but informative way. Last but not least, the team there is fantastic and great fun to work with!
A very interesting conference organised by the ALDE group in the EP about countering extremism in the Mediterranean region (programme here) with a focus on Syria. Many ideas were discussed on how to stop the war in Syria and defeat ISIS. The path seems long and difficult.
And I was lucky to have a picture taken while interviewing the MEP Marietje Schaake :-)